Reading Anna McCarthy’s “Reality
Television: A Neoliberal Theater of Suffering” makes me think about different models
of analyzing the institutions of modern subjects. Different from Ouellette
and Hay, who focus on reality TV’s political rationalities in light of the concept
of governmentality, McCarthy extends the discussion to an affective aspect
that foregrounds the failure of self-government and tries to negotiate the seeming
contradiction between the two frameworks. The excess of reality television, according
to McCarthy, demonstrates a point of contact between the two analytical frames.
It also offers a more nuanced conceptualization of neoliberal subject that considers
not only the technocratic terms of citizen, but also the affect of natural
human.
This subject McCarthy discusses, on a
second thought, is different from the real audiences that audience
studies would typically expect. Already encoded in the
structure of the shows, the affective dimension that McCarthy focuses on stays in
the realm of the dominant reading of imagined/ideal audience, rather than real people’s
various responses. The latter, although highly valued by audience studies, is (perhaps rightly) ignored
in this article because it is irrelevant to the point McCarthy tries to make. The
inevitable contradiction between “reality” and abstraction is beyond the scope
of this post, but Dr. Seiter’s article, in the reading two weeks ago, gives plenty
of reasons to be pessimistic about audience studies and could potentially justify
McCarthy’s choice.
Another point in McCarthy’s article that might
be valuable for further thinking is the place of ethics in neoliberal form of governing.
As McCarthy notes, Random 1 suggests that neoliberal citizenship is “an ethical-political position based
in the acceptance of the irresolvable state” (between self-governing
and the impossibility of governing the self) (31). The affective aspect of reality TV (suffering), then, not only showcases
how a subject in neoliberal society negotiates the contradictions, but also provides
a simple answer to the problem of everyday ethics: the right conduct for neoliberal
citizens is to accept the irresolvable state. In this sense, ethics plays a more
important role in neoliberal society in that it is complicit with the practice of
pastoral power. It functions as the point of entry of the public into the
private, the institutional into the individual, the intersubjective into subjective. What McCarthy does in her
article, then, is not contradictory to Foucault’s concept of governmentality—the
affective dimension of reality TV leads to an ethical judgment that, through forming a model for citizen subjects, facilitates
neoliberal form of governing.
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