For our final grouping of readings,
we’re dealing with the late 20th and early 21st
centuries’ fundamental changes to television ecology, in the complex and
interdependent registers of medium specificity, technological advancement, and
aesthetic transformation. One can use the heuristic of x, y, and z-axes to
understand the nature of these developments. The most significant difficulty
mounted by a knowledge of this history is the potential threat that it poses to
the notion of ‘television’, as an idea, a medium, or an institution. Is
television dead? If so, when should we have called the time of death? And does
its death alter how we should view its life and even its birth?
The first axis of
transformation—what for my purposes I’m thinking of as the horizontal axis—is
that of technological change. The origins of ‘television’ as we are intimately
familiar with it lie of course in the form or the electric hearth, the
cornerstone of the post-war living room collecting broadcast signals through an
antenna connected to a massive picture-box. Arguably the most significant
quantitative evolutions came via analogue and then digital cable, which drastically
increased the number of channels available to homes and thus served as an infrastructural
substrate for a socioeconomic boom in television production. Satellite television
then capped the technological development available within the confines of
traditional TV viewing.
The second axis—what I think of as
the vertical counterpart—involves the increasingly prevalent intersections of medium-based
affordances operating under the category of the ‘televisual’. Home video
devices, from Betamax to Blu-Ray players, gave viewers a newfound freedom in
terms of timeshifting and a pluralization of available programming. Most
obviously and importantly, the nature of streaming services has appeared to
subsume television viewing within the larger field of web-based connectivity
affecting most aspects of our lives, within and without the realms of
entertainment or informational consumption.
Finally, we have the aesthetic
realm, that of content and its forms, which seems to know few to no bounds. The
more regularly discussed shift from sitcoms to prestige dramas the basic unit
of popular television is perhaps less interesting than the recent centrality of
shorter and shorter short-form content. The launch of Quibi tells us a great
deal about what Hollywood expects from contemporary viewing desires. Curiously,
the pandemic has also jumpstarted another streaming affordance which might quickly
become a part of our new normal—the party view, a way for friends and family to
watch together at a distance.
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